On this week’s podcast, environmental journalist John Gibbons joined Louise Duffy to talk about his career trying to communicate the reality of climate change; often to a public who don’t want to hear what he’s saying.
We all live in our own little bubbles, and it’s perfectly understandable that most people don’t stay up at night reading climate science, so this can seem obscure.
And when people encounter somebody like me on the radio – I quite understand that their first reaction is ‘what on earth is that guy talking about? We’re in the business of breaking bad news’
Listen to learn how to influence an audience who doesn’t want to listen: