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Business Writing
A significant minority of the tomes originated by the luminaries and functionaries in Irish businesses are unfortunately typified by a tendency toward verbosity, or at least toward a linguistic complexity designed, we believe, to belie an insidious lack of assurance on the part of the author.
In other words, a lot of people write posh because they don’t know how to write well.
We’ll help you write well. We’ll help you past the fear of the blank screen. We’ll help you create documents, reports, e-mails and letters that achieve what you want, efficiently and effectively.
And we’ll do it in a way that doesn’t bore you out of your skull. A lot of writing programmes make the participants think they’ve gone back to school, ours don’t. If you don’t laugh, you get your money back (unless you never laugh, in which case it’s not writing skills training you need).
You’ll learn about structuring documents, paragraphs and sentences. You’ll get your grammar and syntax gently massaged. You’ll gain the ability to spot second-degree words, to tell active language from passive and to identify weak intensifiers, blended metaphors and over-long sentences. And you’ll have some myths de-bunked, like the one that says you can’t start a sentence with ‘and’ (trust us, we’re right on that one).
You’ll get exercises, and you’ll have to do a fair bit of writing, but not enough to make the whole experience torturous.
The programme takes two days (with a gap between them if needs be). We can smoosh it into one day if you really need us to, but it won’t achieve half as much for you. We’ll need you so send us samples of your writing in advance, but we can discuss all that when you call.
And yes, ‘smoosh’ is a real word.